Sony Cyber-Shot DSC-W570 16.1 MP Digital Still Camera with Carl Zeiss Vario-Tessar 5x Wide-Angle Optical Zoom Lens and 2.7-inch LCD (Silver)

Product Details

• Product Dimensions: 5.6 x 2 x 6.1 inches ; 1 pounds
• Shipping Weight: 1 pounds (View shipping rates and policies)
• Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with the manufacturer regarding warranty and support issues.
• ASIN: B004H8FNKI
• Item model number: DSCW570

By : Sony
Price : $165.00

Product Description

Color: Silver
From the Manufacturer
Features and value all in a slim design with the Sony DSC-W570. Capture your videos in 720P HD and use Sweep Panorama for breathtaking images. Add more features like iAuto, and Optical SteadyShot image stabilization and this camera is jam packed with everything you need.
Sony DSC-W570 Highlights
16.1 Megapixel Super HAD CCD Image SensorA powerful 16.1 megapixel ½.3-inch Super HAD CCD image sensor helps you capture gorgeous images with superb contrast and clarity down to the finest detail. With 16.1 megapixels, you can create stunning, photo-quality prints up to A3+ (13x19-inch) size, or crop your images and still come away with high resolution shots.
2.7-inch Clear Photo LCD display (230k pixels)2.7-inch (230K pixels) Clear Photo LCD display features sharp, natural color that makes it easy to compose shots, read menus, and view photos, even in bright sunlight.
720p MP4 HD Movie Mode⁹ In 720p MP4 movie mode the camera shoots 1280 x 720 high definition movies at 30 fps, which is the format when working with a PC. Users will create high quality movies with full use of optical zoom in files small enough to transfer to compatible PC or Mac. Once transferred to your computer you can effortlessly upload your media to popular photo and video-sharing websites such as Photobucket and YouTube. (Compatible computer with internet capability required)
Sweep Panorama ModeReach beyond the traditional wide angle lens, and capture more breathtaking shots with Sweep Panorama Mode. Simply press the shutter button and sweep the camera in the desired direction and the camera continuously shoots at a high speed, then seamlessly stitches the images together with automatic position adjustment to create one stunning panoramic image. Available in wide and ultra-wide options, the camera can take panoramic shots of up to 235 degrees. Now capturing wide landscapes is as easy as press and sweep.
Optical SteadyShot image stabilization Optical SteadyShot image stabilization uses a built-in gyro sensor to detect camera shake and automatically shifts the lens to help prevent blur without sacrificing image quality.
Intelligent Auto ModeUnlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you, recognizing scenes, lighting conditions, faces, and adjusts settings resulting clear images, faces with natural skin tone and less blur. Take advantage of all the technology without leaving Auto mode. Kids on the playground, landscape shots, a beautiful flower or an indoor birthday party; result in clear images without leaving auto mode.
Soft Skin Mode Your portrait subjects will thank you for this. Soft Skin mode recognizes skin tones and reduces the appearance of blemishes and wrinkles without affecting the rest of the shot.
Natural Flash Conventional point-and-shoot camera flash shots just don't capture colors the way the eye sees them. Natural Flash mode takes a reference shot without flash and then uses that reference to correct the color, for far more lifelike images.
Self-Portrait Timer Self-Portrait Timer helps take the guesswork out of self portraits by utilizing Face Detection technology to recognize when your face enters the frame. Once the camera detects your face, it triggers a 2-second timer, and then snaps a picture.
In camera guideTake all the guesswork out of photography with the in camera guide. Its convenient step by step instructions lead you to the perfect shot.
Face Detection technologyFace Detection technology detects up to eight individual faces and adjusts focus, exposure, and white balance to help deliver crisp, properly lit images of family and friends.
Smile Shutter technologySmile Shutter technology captures a smile the moment it happens. Simply press the Smile Shutter button and the camera does the rest. You can also select adult and child priority and indicate the degree of Smile Detection Sensitivity. Intelligent Scene Recognition can now be used together with Smile Shutter mode when the Intelligent Auto mode is on. This means that beautiful smiles can be captured with settings optimized for the particular scene, even in difficult conditions such as twilight and backlighting.
Carl Zeiss Vario-Tessar Lens with 25mm wide 5x Optical ZoomThe high-performance Carl Zeiss Vario-Tessar 5x optical zoom lens brings distant subjects closer for video recording as well as for outdoor, sports, and travel photos, and Close Focus shoots close-ups up to just under ½-inch from the subject. A wide angle of 25mm wide-angle lens allows you to take wider shots of the scene or group in crowded spaces.
Anti-blink FunctionIt’s frustrating to think you’ve captured that perfect shot, only to review it later and discover one of your subjects blinked just as you pressed the shutter. The Anti-blink function works to help counter blinking and squinting. When the camera is set to Soft Snap, the Anti-blink function captures two images, recording only the photo with less squinting. If a blink is detected in other shooting modes, a warning will be displayed after you take the shot.
Dynamic Range Optimizer Standard and PlusDynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to help recover shadows and highlights. The result is more natural images with clearer details that more closely match what your naked eye sees. DRO is particularly effective when shooting backlit portraits or any scene with a dramatic contrast between background and foreground lighting. DRO Plus allows for even greater optimization by analyzing each region of an image and performing additional image processing.
Intelligent Scene Recognition (iSCN) Mode Intelligent Scene Recognition (iSCN) Mode automatically detects eight different types of scenes and, within just 1/30th of a second, selects the appropriate camera settings: Backlight, Backlight Portrait, Twilight, Twilight Portrait, Twilight using a tripod, Portrait, Landscape and macro. iSCN has two modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the optimal settings. In Advanced Mode, the camera takes a photo with the optimal settings and, if in difficult lighting (low light or back light) immediately takes a second photo with another optimized setting so you can choose which to keep.
High Sensitivity Mode (ISO 3200)High ISO allows for faster shutter speed, so you can take photos indoors or in low light without the need for a flash. In addition to High Sensitivity Mode (ISO), you can select up to seven ISO settings (Auto, 125, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to your shooting conditions.
Easy Shooting ModeWith Easy Shooting Mode, even beginners can take great photos. In Easy Shooting Mode, easy-to-understand basic instructions are displayed on the LCD screen and the camera switches to all automatic settings, removing several function choices and allowing you to focus on just your subject. Since this mode works together with Intelligent Scene Recognition, the camera selects the optimum setting for each scene. In addition the easy mode simplifies preview mode.
In-Camera Retouching ToolsRetouch and enhance your photos on the go with in-camera Trimming, Red-Eye Correction, and Unsharp Masking functions.
PHOTOMUSICPHOTOMUSIC combines images with music (4 tracks, 5 minutes per track) to produce fun and entertaining slide shows with standard visual effects (Simple, Nostalgic, Active, and Stylish). Select from pre-loaded tracks on the camera or transfer your own from your compatible computer (sold separately).
Includes Sony PMB (Picture Motion Browser) Software ver. 5.32Sony Picture Motion Browser software offers a simple, intuitive way to transfer, sort, and view your video and still images on your compatible PC. In addition, multiple output options let you burn your memories to DVD using an external DVD burning device (sold separately), as well as take advantage of one click upload to a number of popular video and photo sharing sites (such as Facebook and Sony’s Personal Space). Using the new 5.3 version also enables playback of 3D images taken on the Cyber-shot camera.
Includes Sony PMB Portable software³ With the pre-installed Picture Motion Browser (PMB) Portable software² the DSC-W570 makes it easy to pre-select videos and images in the camera and conveniently upload them from the camera to a compatible PC and popular Internet sharing sites⁴ without the need for any additional software or install.

1. PMB Requires Microsoft Windows XP SP3/ Windows Vista SP2/Windows 7. Not supported by Mac OS.
2. PMB Portable (ver 5.2) for Windows is pre-loaded. PMB Portable (ver 1.2) for Mac is available at www.eSupport.sony.com. PMB Portable requires USB cable (included) and PC with internet connectivity. 64-bit environments not supported.
3. Uploading directly to the web requires PMB Portable software and USB cable (included), and PC with internet connectivity (not included). PMB Portable for Mac is available at www.eSupport.sony.com. 64-bit environments not supported.
4. Requires compatible wireless access point(s). Some features may rely on Internet services.
5. When fully charged. Actual results may vary based on product settings, usage patterns and environmental conditions.
6. Four preset music tracks stored in internal memory. Imported music tracks can be up to five minutes long. When using Music Transfer to download music, tracks longer than five minutes will be reduced to five minutes when uploading to the Cyber-shot camera.
7. Movie recording is limited to (29min segments for MP4 up to 12Mbps 1440x1080/30p)
8. HD Viewing requires an HD output adapter cable (VMC-MD3) and compatible HDTV, both sold separately.
9. When using movie mode Memory Stick PRO Duo with MARK2 logo, Memory Stick PRO-HG, Class 4 or higher for SD/SDHC/SDXC media are recommended.
10. The camera is assembled in Asia and comes with a limited 1 year US warranty.

Blending rich features and value all wrapped up in a slim design, the Cyber-shot W570 digital camera features a powerful 16.1-megapixel CCD image sensor to capture gorgeous images with superb contrast and clarity down to the finest detail. Compose and shoot photos and 720p HD movies on the 2.7" LCD. Additional features include Optical SteadyShot image stabilization for reduced blur and Intelligent Auto (iAuto) mode which thinks for you by recognizing scenes, lighting conditions and faces, then automatically adjusts settings. Reach beyond the traditional wide angle lens, and capture more breathtaking shots with Sweep Panorama Mode.

Technical Details

• Capture your videos in HD Movie mode (720p)
• Capture breathtaking images in Sweep Panorama Mode
• 16.1 megapixel 2.7-inch LCD screen for easy viewing
• Optical SteadyShot image stabilization reduces blur
• iAuto mode automatically optimizes camera settings

Customer Reviews

With such a broad variety of nice point-and-shoot cameras in this price range one gets to be picky, and a couple of relatively minor things is all that's wrong with this camera. I am a pretty big Sony fan and own, or have owned, many items from them - headphones, laptops, cameras, and of course, PSP and PS3. This one is a bit of a let-down. Not a BAD camera, just clearly not the best, and clearly not up to the standard of Sony quality and construction. Here's why:
- The marketing photos look cooler than the camera does in person. The rear of the case is dark gray plastic; only the front half is silver.
- The shutter release button is a small, low-profile rectangle. Every other camera ever made has a circular shutter release that protrudes from the top, making it very easy to locate without looking for it. This one is smooth and low-profile so it's not as easy to just blindly grab and shoot. I just can't fathom why they would have made a button that's harder to locate by touch...
- Untrue to Sony's standard, the body feels light-weight and plasticy. The buttons (power, shutter release, zoom) feel kind of loosely fitted not solid and firm. Very un-Sony-like.
- The flash is overpowering for subjects up close. Subjects across the room (or the room itself) turn out pretty good colors with flash on.
- The battery life is truly abysmal. I took around 50 test pictures and one short (<15s) video and found that a fully-charged, brand-new battery was completely flat dead. I'm hoping this was some fluke with the first charge of the battery or something, although I haven't observed that in other cameras.
But does it take good pictures?
Yes!
Focus works well even while zoomed all the way in. Image stabilization works brilliantly. Low-light images turn out pretty well - obviously you need a steady hand and it won't take a sharp picture of a crazy kid chasing the dog across the room with only table lamps on, but if the kid stops for a second, you can get a good pic. Colors are very life-like. In pictures taken outside, I got about 19/20 clear and sharp and the one that wasn't sharp was only because it snapped a second photo while I was taking the camera down to put in my pocket - so, essentially 100% sharp clear focus as long as you're pointing at the thing you want a picture of. Indoors I'd say about 2/3 of the pictures came out perfectly clear in very low, incandescent light with no flash.
It's so-so because of the aforementioned form factor issues and dreadful battery life. Taking good pictures is meaningless if the thing goes through 2 or 3 batteries in a single afternoon outing. I'll revise my rating up to 4/5 if in subsequent use I find that the thing has more acceptable battery life; but, fewer than 100 pictures is just crazy. On other point-and-shoot cameras, even some where there are complaints about battery life, I've been able to take 200+ pictures, half indoors w/ flash and half outdoor with zoom heavily used, and 5-10 minutes of video, and the battery still indicates full charge. This issue alone could be a deal-breaker for this otherwise OK camera.
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Revising the review up from 3 to 4 stars. Although the first use did have a fully-charged battery, the same battery, as well as the backups I bought, do appear to deliver a more standard, expected usage in the camera - several hundreds of photos over a couple of weeks. Glad that that was just a new-battery fluke!

I bought this because my mom had wanted her own digital camera to take pictures with. She knows absolutely nothing about technology, so the Intelligent Auto mode works wonderfully for her! It continually tries to choose the best scene mode for all pictures, and it actually works really well! The camera takes beautiful outdoor pictures during the daytime, and photos look great under normal lighting conditions when taking photos indoors. Flash photos at night look a little too bright and soft. The zoom works well, but the noise it makes is loud and somewhat "clunky".
The screen is big and bright at 2.7 inches, and the camera itself is small; it's a bit longer than my palm and it's super slim. Even my mom, a petite Asian woman, thought it was a little too small! I like that Sony made a slider button for the different playback modes so that you can capture photos/videos during the action. You can change it from picture to panorama to video instantly -- no fiddling around with menus here! The menus themselves are easily navigable, and you are given 3 different color options to change the menu color. The color of the camera is pretty close to the picture, and it's a gorgeous shade of metallic violet! It will definitely stand out from the usual black and silver cameras most people own.
This camera will be great for people who just want a nice point and shoot camera under $200. The in-camera guide is also quite helpful for those who have never used a digital camera before.